選擇類別
Analyzing Online Marketing Campaigns
Table of contents
- Google Analytics
- Ads Data
Google Analytics
The data analysis tool provided by Google. When a merchant installs GA's tracking code on an online store, GA can record every move of a customer on the webpage, such as which products they browsed, how long they stayed on the store page, etc., which helps the merchant plan sales. strategies, review the effectiveness of promotional activities, etc.
I have never used GA, how can I use GA4 to record and analyze website data?
1. Log in to your Google account, go to analytics.google.com, and click "Start Measurement"
2. Enter the account name on the "Account Settings" page. The name can be your name or the name of the online store, as long as you can recognize it; click "Next" when completed.
3. The system will create GA4 resources by default. Please enter the resource name in "Resource Settings" and then select the report time zone and currency. You can later modify the details of these resources in "Management". After completing the settings, please click "Next"
4. According to the business situation, select the corresponding industry category, merchant size and GA4 purpose in "Provide Merchant Related Information", and then click "Create"
5. Select your location in the upper left corner of the page, accept the relevant Google Analytics Terms of Service, and click "I Accept"
6. After creating an account and GA4 resources, please click "Internet" on the following page (i.e. "Data Streaming" under "Settings > "Data")
7. Enter your website address and stream name, then click "Create Stream"
8. After creating the stream, please click the button in the red column in the picture to copy the evaluation ID
How to install GA4 to Boutir.com?
1. Open the Boutir app and check "Join Google Analytics" on the "Web Store" page
2. Paste the "Evaluation ID" you copied into "Google Analytics ID" and click Save
Ads Data
Since the advertisement is delivered through Boutir, the merchant cannot log in to the bound account to directly view the advertising data.
Merchants can check the data of returned advertisements through Boutir App, and the system will recommend merchants to make advertisement corrections based on the data.
Merchants log in to Boutir App>"Promotion" at the top>Advertisement>View FB/Google's advertising performance and advertising account information
Contents
Table of contents
- Google Analytics
- Ads Data
Google Analytics
The data analysis tool provided by Google. When a merchant installs GA's tracking code on an online store, GA can record every move of a customer on the webpage, such as which products they browsed, how long they stayed on the store page, etc., which helps the merchant plan sales. strategies, review the effectiveness of promotional activities, etc.
I have never used GA, how can I use GA4 to record and analyze website data?
1. Log in to your Google account, go to analytics.google.com, and click "Start Measurement"
2. Enter the account name on the "Account Settings" page. The name can be your name or the name of the online store, as long as you can recognize it; click "Next" when completed.
3. The system will create GA4 resources by default. Please enter the resource name in "Resource Settings" and then select the report time zone and currency. You can later modify the details of these resources in "Management". After completing the settings, please click "Next"
4. According to the business situation, select the corresponding industry category, merchant size and GA4 purpose in "Provide Merchant Related Information", and then click "Create"
5. Select your location in the upper left corner of the page, accept the relevant Google Analytics Terms of Service, and click "I Accept"
6. After creating an account and GA4 resources, please click "Internet" on the following page (i.e. "Data Streaming" under "Settings > "Data")
7. Enter your website address and stream name, then click "Create Stream"
8. After creating the stream, please click the button in the red column in the picture to copy the evaluation ID
How to install GA4 to Boutir.com?
1. Open the Boutir app and check "Join Google Analytics" on the "Web Store" page
2. Paste the "Evaluation ID" you copied into "Google Analytics ID" and click Save
Ads Data
Since the advertisement is delivered through Boutir, the merchant cannot log in to the bound account to directly view the advertising data.
Merchants can check the data of returned advertisements through Boutir App, and the system will recommend merchants to make advertisement corrections based on the data.
Merchants log in to Boutir App>"Promotion" at the top>Advertisement>View FB/Google's advertising performance and advertising account information
Contents
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