Omnichannel OMO: Mastering Inventory Management for “New Retail” Success

Operation & Promotion

If your business is on an expansion trajectory and you're embracing the omnichannel OMO (Online-Merge-Offline) retail model, the five inventory management strategies detailed in this blog post can be your guiding light, helping you sidestep common stock-related pitfalls.

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Update Date
2025-04-02

Embarking on a business venture and operating a retail establishment entails numerous responsibilities, with inventory management standing as one of the most pivotal. It's a misnomer to think that merely documenting stock inflows and outflows suffices. True, effective inventory management encompasses overseeing ordering, receiving, storing, tracking, and selling. Each stage in this intricate process demands meticulous planning and specialized knowledge.

If your business is on an expansion trajectory and you're embracing the omnichannel OMO (Online-Merge-Offline) retail model, juggling multiple sales channels—physical stores, online shops, and pop-up stores—can exponentially complicate inventory management. In such a scenario, in addition to employing a suitable retail POS system, the five inventory management strategies detailed in this blog post can be your guiding light, helping you sidestep common stock-related pitfalls.

Content

  • The Paramount Importance of Inventory Management
  • 5 Indispensable Inventory Management Strategies

The Paramount Importance of Inventory Management

Before delving into the significance of inventory management, take a moment to reflect on whether you've ever faced the following inventory-related conundrums:

  • Products with expiration dates loom large, and the fear of not selling them before the deadline creates disposal pressures, compelling you to maintain only a small stock quantity.
  • High unit costs mean bulk purchases offer attractive discounts, but when sales fall short of expectations, overstocking becomes a burden.
  • Relying solely on intuition for purchasing decisions, both in terms of quantity and timing, often leads to problems like slow-moving stock or supply shortages.
  • Restocking only after a product is completely sold out can dampen potential customers' purchasing intent, causing you to miss out on valuable business opportunities.

By implementing the right inventory management strategies, you can evade these issues, cut down on inventory costs, and fortify your capacity to adapt to market changes and manage risks. This not only supercharges the efficiency of your retail operations but also enriches the customer shopping experience, bolstering their confidence and satisfaction in your brand. In turn, this paves the way for cultivating a loyal customer base.

5 Indispensable Inventory Management Strategies

1. First - in - First - out (FIFO)

  • Principle: The products that enter the warehouse first are sold first, minimizing their storage time.
  • Benefits:
    • Ensures product freshness at the point of sale, reducing the risk of financial losses due to product aging or expiration.
    • Calculations are straightforward as they are based on the purchase cost at the time, offering intuitive and convenient accounting.
  • Drawback: In the face of price fluctuations such as inflation or deflation, there may be disparities when estimating actual profit.
  • Suitability: Ideal for perishable, depreciable, and seasonal products, including food items, pharmaceuticals, beauty products, and clothing.

2. Just - in - Time (JIT)

  • Principle: Goods are received just in time for production or sale, minimizing inventory holding costs.
  • Benefits:
    • Reduces inventory carrying costs significantly as there is minimal stock on-hand.
    • Facilitates a more streamlined supply chain by closely aligning production with demand.
  • Drawback: Vulnerable to supply chain disruptions. A delay in the delivery of raw materials or finished goods can halt production or sales.
  • Suitability: Suited for industries with stable demand and reliable suppliers, such as electronics manufacturing with a just-in-time production model.

3. Open - to - Buy (OTB)

  • Calculation: Based on historical actual sales data, it estimates the amount required for the next purchase, typically calculated on a monthly or seasonal basis. A common formula is:
    • OTB Amount = Target Sales Amount for the Period + Discount Amount for the Period + Ending Inventory for the Period – Beginning Inventory for the Period
  • Benefits: Helps in formulating well-thought-out purchasing budgets, eliminating guesswork.
  • Caution: Estimated amounts may not always match available working capital. Thus, adjustments should be made in line with actual financial circumstances rather than rigidly adhering to the estimate.
  • Suitability: Appropriate for seasonal products or items earmarked to be sold out within a specific period.

4. ABC Analysis

  • Categorization: Inventory is classified into three groups according to product value and sales volume, and each category is managed distinctively:
    • Category A: High-value products with low sales volume. These should be ordered in small batches and frequently to enhance cash flow and curtail inventory management expenses.
    • Category B: Moderate-value and moderate-sales-volume products. Purchasing decisions should be guided by past average sales rates, with regular reviews of stock levels and sales performance. The review frequency lies between that of Category A and Category C.
    • Category C: Low-value but high-sales-volume products. These should be ordered in large quantities but less frequently. The two-bin system can be effectively employed—stock is divided into two storage areas. When the first bin is emptied, new inventory is ordered while drawing from the second bin, and the cycle continues.
  • Benefits: Facilitates a balanced approach between procurement costs and market demand. It prevents the over-accumulation of high-value products while ensuring that high-demand products are always in stock.
  • Suitability: Well-suited for retailers aiming to optimize supply and demand, cut inventory costs, and enhance stock management precision.

5. Safety Stock & Reorder Point

  • Determination: A safety stock level is established based on product supply and demand dynamics. This enables businesses to anticipate market requirements during the replenishment period. The reorder point is calculated using the formula:
    • Reorder Point = Safety Stock Level + Average Sales During Replenishment Period
  • Function: Ensures that there is sufficient inventory in the warehouse to prevent stockouts caused by unforeseen factors during the restocking period, such as logistics delays.
  • Limitation: May not be suitable for all products, especially seasonal items, where order volume usually tapers off towards the end of the season.

Effectively managing inventory allows you to dodge a plethora of inventory-related pitfalls, slash operating costs, and boost operational efficiency. Moreover, it equips you to offer a top-notch shopping experience to your customers. Evidently, inventory management is an integral and non-negotiable aspect of running a successful retail business. If you're uncertain about where to begin, consider giving the five common inventory management strategies outlined above a try.

For a more comprehensive and systematic approach to inventory management, the Boutir mPOS Retail Management System is an excellent solution. Simply install and activate the Boutir app on your mobile device, and it will integrate sales data from physical stores, online shops, and pop-up stores. This seamless integration keeps you constantly updated on inventory status, enables efficient resource allocation, and safeguards against issues like stockouts and overselling—making it an ideal choice for anyone expanding their business via the omnichannel OMO retail model. Embrace these strategies and tools to stay ahead in the competitive “new retail” landscape.


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