Facebook is one of the most popular social media platforms in Hong Kong. Many merchants hope to place advertisements on Facebook, promoting the latest discounts to public users, thus driving online business. However, placing Facebook ads isn’t something easy, since the procedures are complicated, and merchants have to learn lots of professional knowledge beforehand. Moreover, Facebook updates the advertising function interface inconsistently, often making merchants light-headed.
In light of this, Boutir proudly launched the new “Self-served Ad Feature”, becoming the first e-commerce platform in Hong Kong enabling merchants to open online stores and place ads on mobile phones. Merchants only need to open our APP and complete simple steps to place ads on Facebook!
What do I need to prepare beforehand if I want to place ads through Boutir APP?
- Open a Facebook page for your online store
- The Facebook page should have at least 20 likes and 5 posts
- Upload at least 5 products to your online store. If there are less than 5 products, advertisements will not be published successfully. For each product, you should provide at least 3 photos (they will also be used as advertising images)
- Set up and connect all Facebook Assets (e.g. Pixel, Shop, Catalog) through Facebook Extension
- Write ad content, determine ad budget, advertising period and target audience
- Read relevant articles on Boutir Academy
What do I need to be aware of when creating Facebook ads?
- Ads must comply with “Facebook Platform Terms” and “Advertising Policies”
- Ads must not contain:
- Content that expresses or implies personal characteristics, such as race, ethnicity, religion, gender identity, criminal history, etc.
- Untrue, misleading, false or fraudulent content
- Shocking, inflammatory, disrespectful or excessively violent content
- Adult content, such as nude photos, sexually explicit or provocative activities
- Content that infringes or violates the rights of any third party
After reading the above precautions, you have also read our Facebook Marketing Strategies (Chinese Only) and relevant articles from Boutir Academy, haven’t you? That means you're ready to experience the "Self-served Ad Feature” in Boutir APP anytime!
- Caution:
- A 15% service charge will be charged for advertisements placed via Boutir
- While using the “Self-served Ad Feature”, if the system requires merchants to verify the domain and set up events, please contact Boutir Customer Success Team. The contact methods are as follows:
We understand that everyone comes across difficulties when operating an online store. And you need professional assistance from us. Therefore we have prepared for you the following:
- Online Store Set Up Workshop
We empower you to open an exclusive online store, and to be outstanding even under the fierce competitions in the retail market. Build your own online store, and join our 2-hour hands-on workshop now: boutir.com/seminar
- 1-on-1 Online Store Set Up Consultation
Not only does our Professional E-commerce Team deal with a variety of problems regarding online store set-up, but we also provide consultations. We’d first get to know your business strategies in great depth, then give advice correspondingly.
Join now: https://www.boutir.com/consultation
Boutir Official Website: www.boutir.com
Contact Boutir Customer Success Team: m.me/boutir.hk
